For results based on the total sample, one can say with 95% confidence that the error attributable to sampling is plus or minus 2.3 percentage points.For results based on married or partnered adults (n=1,428), the margin of sampling error is plus or minus 2.9 percentage points and for cell phone owners (n=2,076) the margin of sampling error is plus or minus 2.4 percentage points.Too many members with no filter can result in either hours of swiping to find someone you fancy, or hundreds of messages in your inbox that you’ll never have time to read.
Cons: The lengthy survey you must complete before you sign up.
It is 100s of questions long and asks many probing questions about religion and moral views.
Pitches itself as the site to go to for ‘serious, lasting relationships’ and marriage – which may well be refreshing to some in the current dating climate.
Psychologists and dating experts guide you through each step of the process – including messaging, which is somewhat structured and scripted – and there’s an anonomisation function for calling.
This week marks the biggest online dating week of the year (combined with the biggest divorce week of the year).